An average of 5.9 million people watched last night’s Celebrity Big Brother launch, an increase of around 600,000 viewers on last year’s opening live show. The launch comfortably won its slow beating competition from ITV and BBC1, but will these ratings continue for the rest of the series?
5.91m (21%) watched between 9pm and 10.15pm as the 11 Celebrity Big Brother housemates entered, peaking with 6.72m (24.1%) viewers at 9.55pm as Vinnie Jones made his entrance.
Over on E4, Davina launched the final series of Celebrity Big Brother’s Big Mouth with 505k (2.8%) viewers over the hour.
Last series the show managed to average just 3.3m viewers, will this year’s line up improve on those figures?
Loading ...
